Skip to content

Balaretis

Jewellery online store for three markets. An online store for Lithuania, other EU countries and Poland. Each market has its own prices, delivery and payments.

TechnologiesNext.js, Medusa.js, PostHog
Balaretis website screenshot

Challenge

The store ran on Webflow. There it was not possible to set different prices, delivery and payments for Lithuania, other EU countries and Poland, and the pages loaded slowly. Expanding into new markets with that system was too hard.

Solution

I rebuilt the store with Medusa.js and Next.js. Each market has its own prices, delivery methods and payment providers, and more complex business rules are handled by separately written modules. Analytics has been running from day one, so we can see where buyers stop.

Results

Three markets (LT, EU, PL) run in one system.

Separate prices, delivery and payments for each market.

Pages load faster than in the Webflow version.

A new market can be added without rebuilding the store.

Analytics shows the step where buyers leave the basket.

Worth knowing

Check market-specific pricing, delivery and payment requirements before choosing an ecommerce platform. Analytics helps the team investigate how customers use each market’s checkout.

Balaretis: screenshotBalaretis: screenshotBalaretis: screenshot
Next projectRentclubCar leasing platform & business system

Let’s look at what your business needs.

Share what you want to improve. Choose a service for an indicative starting price, or ask for help defining the right approach.